• Plant-based egg startup aims to see profit next year, maybe IPO

    Plant-based egg startup aims to see profit next year, maybe IPO

    As shoppers raise grocery spending due to the COVID-19 pandemic, plant-based egg startup JUST said it aims to turn an operating profit before the end of next year and then will consider an initial public offering. Expectations for an IPO of the company, officially called Eat Just, have been fueled by a boom in demand …
  • Impossible Foods raises another $200M as burger demand soars

    Impossible Foods raises another $200M as burger demand soars

    Plant-based burger maker Impossible Foods is beefing up its coffers — again. The Silicon Valley based company just raised $200 million — and that’s on top of the $500 million it raised in March — as demand for its veggie burgers increases and it rushes to expand its manufacturing capabilities. Its latest funding round was …
  • Judge tosses vegans’ lawsuit over Burger King’s ‘Impossible Whopper’

    Judge tosses vegans’ lawsuit over Burger King’s ‘Impossible Whopper’

    The vegans who accused Burger King of deceptively marketing its “Impossible Whopper” didn’t put enough meat on their legal claims, a federal judge ruled. The aggrieved diners failed to prove the fast-food giant duped reasonable consumers into thinking its meatless sandwich would be cooked on a different grill than its beef and chicken products, US …
  • Starbucks adds Impossible Foods breakfast sandwich to menu

    Starbucks adds Impossible Foods breakfast sandwich to menu

    Starbucks is beefing up its breakfast menu — without the beef. The java giant added a sausage egg and cheese sandwich on Tuesday that uses a plant-based sausage patty from Impossible Foods. The new Impossible Breakfast Sandwich — priced at $4.95 to $5.25 — is part of the Seattle-based company’s commitment earlier this year to …
  • Impossible Foods will sell to consumers as plant-based meat market skyrockets

    Impossible Foods will sell to consumers as plant-based meat market skyrockets

    Impossible Foods said on Thursday it will sell plant-based meat burgers in the US directly to consumers through its own Web site, as demand for vegan alternatives surge amid rising beef prices due to the COVID-19 pandemic. The move is a part of Impossible Foods’ push to sell directly to consumers and expand its retail …
  • Impossible Foods, Beyond Meat see spike as coronavirus wreaks havoc on meat supply

    Impossible Foods, Beyond Meat see spike as coronavirus wreaks havoc on meat supply

    A shortage of beef and pork could be a plus for two of the largest makers of plant-based meat. Beyond Meat Inc. and privately-held Impossible Foods Inc. are likely benefactors in the wake of closures of major meat-packing plants hit by coronavirus outbreaks. The evidence was on vivid display Tuesday, after Beyond Meat reported fiscal …
  • Impossible Foods will try to save Kroger from the meat shortage

    Impossible Foods will try to save Kroger from the meat shortage

    Impossible Foods isn’t going to let a nationwide meat shortage stop Americans from making burgers. The maker of the plant-based Impossible Burger will start selling its signature patties in Kroger’s 1,700 supermarkets across the US, with the announcement coming a day after Kroger posted an alert on the meat section of its website warning that …