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Lego this week shut down promotional campaigns and marketing for its toy sets that include police officers, firefighters, criminals and even the White House as protests over the killing of George Floyd grip the US. The Danish toy brick maker instructed Rakuten Linkshare, which handles its marketing, to remove the product listings “ASAP” in “light …
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Hasbro expects to ramp up production in China to meet demand for its Nerf blasters, Transformers figures and other toys in the vital end-of-year holiday season, even as it warned of a hit to overall sales from coronavirus lockdowns. The toymaker said on Wednesday sales of Monopoly and Play-Doh soared in March as Americans and …
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MASSACHUSETTS — A Massachusetts factory that normally makes some of the nation’s most beloved board games, including Monopoly, Risk and Candyland, has pivoted to making personal protective equipment for heath care workers on the front lines of the coronavirus pandemic, Gov. Charlie Baker said Saturday. The Cartamundi-owned Hasbro factory is making 50,000 face shields per …
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Social distancing may be a damper on most industries — but it’s proving a boon to toy makers. With the tots stuck at home and play dates and parks largely off-limits, parents have been buying toys in bulk in hopes of keeping the little one occupied and away from the TV while they work. Adam …
Lego this week shut down promotional campaigns and marketing for its toy sets that include police officers, firefighters, criminals and even the White House as protests over the killing of George Floyd grip the US. The Danish toy brick maker instructed Rakuten Linkshare, which handles its marketing, to remove the product listings “ASAP” in “light …
