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        <title><![CDATA[Sarah Jessica Parker masks up to help fans shop for shoes]]></title>
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            <media:title type="html">Sarah Jessica Parker masks up to help fans shop for shoes</media:title>
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        <content:encoded><![CDATA[<p>Sarah Jessica Parker isn&#8217;t letting coronavirus cramp her style.</p><p>The &#8220;Sex and the City&#8221; star and footwear designer, 55, celebrated the opening of her <strong>SJP shoe brand</strong>&#8216;s new NYC flagship on Tuesday with a personal appearance at the store.</p><p>Parker arrived in a flowing black maxi dress, a printed scarf fashioned into a face mask and a pair of sparkling flat sandals — a comfy choice for a morning spent helping customers find their solemates.</p><p>The actress teased her appearance on Instagram Monday, <strong>sharing a photo</strong> of the shop&#8217;s pièce de résistance: a colorful wall of stilettos. &#8220;Tomorrow, July 7th, 2020. The paper and tape are coming down and our doors officially open at 11am,&#8221; Parker captioned the snap.</p><p>&#8220;While we wish we could fill every inch of our sparkling new @sjpcollection boutique with each and every one of you, we&#8217;ll be taking every necessary safety precaution to keep our customers safe &#8230; We look forward to seeing some of you tomorrow, from a safe social distance of course.&#8221;</p><p>Located at 31 West 54th St., Parker&#8217;s flagship will only allow three customers inside at a time, and will require that all shoppers wear face coverings. It&#8217;s also offering curbside pick-up for orders.</p><p>The Midtown storefront even boasts a special connection to Parker&#8217;s iconic role as Carrie Bradshaw: The space <strong>previously served as Manolo Blahnik&#8217;s boutique</strong>.</p>]]></content:encoded>
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