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        <title><![CDATA[Live music won’t return until at least 2022, festival bigwig says]]></title>
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        <link>https://usagag.com/2020/07/17/live-music-wont-return-until-at-least-2022-festival-bigwig-says/</link>
        <lastBuildDate>Fri, 17 Jul 2020 16:30:47 +0000</lastBuildDate>
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            <media:title type="html">Live music won’t return until at least 2022, festival bigwig says</media:title>
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        <content:encoded><![CDATA[<p>You may have spent your quarantine dreaming of attending that concert <strong>the ongoing pandemic</strong> ultimately canceled. And you may have hoped, really hoped, that the venue would reschedule the event for sometime this year.</p><p>Well, according to a Lollapalooza co-founder, don&#8217;t hold your breath.</p><p>Making an appearance on <strong>Bob Lefsetz&#8217;s podcast</strong> this week, Marc Geiger was asked when live music will return.</p><p>&#8220;In my humble opinion, it&#8217;s going to be 2022,&#8221; he said.</p><p>He went on to say, &#8220;It&#8217;s going to take that long before what I call &#8216;the germaphobic economy&#8217; is slowly killed off and replaced by the claustrophobia economy — that&#8217;s when people want to get out and go to dinner and have their lives, go to festivals and shows.&#8221;</p><p>&#8220;It&#8217;s my instinct that&#8217;s going to take awhile because superspreader events — sports, shows, festivals, etc. — aren&#8217;t going to do too well when the virus is this present.&#8221;</p><p>This comes at a time when <strong>the coronavirus has surged</strong> in states including California, Florida and Texas — and as more than 3.4 million Americans have been diagnosed with the illness. <strong>This year&#8217;s Lollapalooza</strong> was canceled in June.</p><p>As a result, Geiger predicts, among other things,&nbsp;bankruptcies in the live music industry.</p><p>&#8220;The whole thing is a s - - t show,&#8221; he said.</p>]]></content:encoded>
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