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        <title><![CDATA[Apple’s new, lower-priced iPhone SE is a hit in China]]></title>
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        <link>https://usagag.com/2020/05/22/apples-new-lower-priced-iphone-se-is-a-hit-in-china/</link>
        <lastBuildDate>Fri, 22 May 2020 17:21:47 +0000</lastBuildDate>
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            <media:title type="html">Apple’s new, lower-priced iPhone SE is a hit in China</media:title>
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        <content:encoded><![CDATA[<p>The recent release of Apple&#8217;s new budget iPhone has helped prop up the tech giant&#8217;s faltering business in China, new data shows.</p><p>The Cupertino, California-based company sold 3.9 million iPhones in China last month, a 160-percent increase from March when the country was locked down by the coronavirus, according to <strong>data obtained by CNBC</strong> from market research firm CINNO Research.</p><p>The iPhone SE — which Apple announced in mid-April and starts at just over $450 in China — accounted for about a quarter of the month&#8217;s sales despite only being in stores for two weeks, according to the firm.</p><p>Apple&#8217;s iPhone sales in China dropped 60 percent in February when it had to close all of its stores there.</p><p>The company may still be in for a challenging road ahead, however, as economic pressures stemming from the pandemic squeeze Chinese customers&#8217; wallets and Apple is forced to compete with a broad line of cheap Chinese phones.</p><p>“Users previously may have considered to buy Apple but right now they may choose Huawei as they might get a phone with cheaper price and good features,” Will Wong, a researcher at the China Academy of Information and Communications Technology told CNBC.</p><p>Researchers also said that Apple&#8217;s market share may be dented in the near future until it releases a 5G iPhone.</p><p>The next iPhones are <strong>rumored to have 5G hardware</strong>, which will allow the phones to access a network that promises faster internet and quicker response times than LTE.</p><p>Last month, reports emerged that Apple was delaying the production ramp-up for the new phones as the coronavirus pandemic weakened global consumer demand and threw a wrench into its manufacturing operations across Asia.</p><p>Apple traditionally needs to send engineers back and forth from its offices to its factories in China to finalize designs in the lead-up to the product’s release. But the coronavirus has led Apple to restrict employee travel to hotbeds of the disease, including China.</p><p>Shares of Apple were flat Friday morning, at $317.70.</p>]]></content:encoded>
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