Is Kroger-Impossible Foods a threat to Beyond Meat?
Shares of Impossible’s rival, Beyond Meat, tumbled more than 7% in afternoon trading; the stock has plunged 68% in the last 12 months, dragging its market value down to $2.72 billion. Credit Suisse analyst Robert Moskow wrote in a Friday note to clients that the Kroger-Impossible Foods tie-up could be a threat to Beyond.
Why is there a shortage of Impossible Burgers?
Impossible Foods’ new fast-food partnerships are causing a shortage at many of the restaurants where it was first available. The Impossible Burger's similarity to real beef garnered it a loyal following among vegans and vegetarians, but now the company is experiencing a burger shortage.
Is the meatless meat shortage hurting Impossible Foods?
While the meatless meat shortage is surely dispiriting to many, Impossible Foods is far from oblivious to its disheartened fans or the strain of nationwide demand. "We are working our hardest to increase production and are making real strides," Appelgren told CNET.
How many restaurants sell the Impossible Burger?
The burger is on the menu in more than 9,000 restaurants and is a top seller at many of those restaurants. And, since the launch of the Impossible Burger 2.0 in January 2019, the company has seen a 50% jump in revenue, according to Impossible Food's Vice President of Communications, Jessica Appelgren.